Katherine Cunningham | Marketing Strategy & Execution
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services

​We offer flexible, strategy-first services designed to meet brands where they are, and help them grow with intention.

Brand strategy & identity

For brands building their foundation or ready for a refresh.
  • Brand positioning & messaging
  • Visual identity refreshes (color palette, logo direction, brand aesthetics)
  • Brand voice & tone guidelines
  • Audience research & insights
  • Ideal for: startups, growing brands, or teams needing clarity and cohesion.

marketing strategy & playbooks

For teams who want direction before execution.
  • Marketing audits & strategic roadmaps
  • Go-to-market strategy
  • Marketing playbooks & documentation
  • Customer journey mapping
  • Email workflow & lifecycle strategy
  • Ideal for: brands preparing to scale, launch, or align internal teams.

content & campaign strategy

For brands ready to show up consistently and intentionally.
  • Content strategy & planning
  • Organic social media strategy
  • Campaign ideation & messaging frameworks
  • Partner or co-marketing strategy
  • Light execution support (content direction, guidance, and oversight)
  • Ideal for: brands looking to increase visibility, engagement, and clarity across channels.

consulting & strategic support

For teams who need a trusted marketing partner.
  • Fractional brand or marketing leadership
  • Project-based consulting
  • Campaign oversight & guidance
  • Cross-functional collaboration support
  • Ideal for: lean teams, founders, or companies navigating growth or transition.

where  do  i  start?

Every engagement begins with understanding your business, your audience, and your goals. From there, we build a clear plan, then execute thoughtfully and collaboratively.

If you’re not sure which service fits your needs, that’s okay. Most of our clients start with a conversation.
LET'S TALK
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Email: [email protected]
Phone: (469) 807-1539‬
  • Home
  • About
  • Portfolio
    • Blue Orbit
    • Ferry Intl
    • MineArc
    • SeatMate
    • SmartStart
    • us-ANALYTICS
  • Contact